Marketing Tools

Marketing Tools

Marketing Tools became more important in the world of the Internet where they do not just drive sales but helps you understand your customer and build a strong relationship with your users. To find good Marketing Tools for your business you do not have to spend thousands of dollars. Let’s take a look at the top Marketing Tools for 2020.

Top Marketing Tools for 2020

1. Biteable

Biteable
Photo: Biteable

Biteable

You can choose from free and paid apps you can purchase from the marketplace that you can install on your website. 

One thing to consider is that Wix has a 500 MB of storage and 1GB of bandwidth limit on free websites. Wix offers an automatic site backup that you can use at any point to restore your website.

Their paid plans start at $5 a month up to $25 a month

Features:

  • User-friendly drag-and-drop editor
  • No commissions when selling online
  • Great collection of templates
  • Automatic site backup
  • App market

2. Canva

Canva
Photo: Canva

Canva

Their eCommerce website builder power almost a million websites and it can be used by any small business. Some of the features that comes with it include hosting, your own domain name, a free SSL certificate, professional themes, and marketing and SEO features.

Shopify continues to be the standard for eCommerce and has launched innovative features like Shopify POS, Shopify Payments, and Shopify Augmented Reality.

Shopify eCommerce website has powerful tools that help you find customers, drive sales, and manage your day-to-day.

Shopify currently powers over 160,000 retailers in 100 different countries, including Gatorade, Tesla Motors, Forbes, Amnesty International, Encyclopedia Britannica, and others.

Shopify has 3 different plans for you to choose from and the pricing starts at $29 per month for the basic plan and you have 14 days free trial.

Features:

  • Easy to use
  • Automatic carrier shipping rates
  • Modern and Stylish Templates
  • Great Customer Support
  • Wide variety of Payment Methods
  • App store

3. Hello Bar

Hello Bar
Photo: Hello Bar

Hello Bar

In the last few years, the platform was redesigned with a new and modern design and an intuitive interface alongside adding eCommerce, SEO, and marketing features. It is focused on enabling users with no coding experience to create their own websites. 

 GoDaddy Website Builder offers a builder for WordPress websites as well.

Price starts at $5.99 per month for personal plans, while the business plan starts at $9.99 per month. E-commerce features start at $25 per month.

Features:

  • Simple and easy to use
  • Professional images from Getty Photography
  • WordPress website builder
  • Online store builder
  • Step-by-step walkthroughs
  • Payment integration for online stores
  • 24/7 expert support via phone, email, and ticketing system

4. HootSuite

HootSuite
Photo: HootSuite

HootSuite

Around 87 million new posts produced each month using WordPress. The free plan offers basic features for personal use or business and it comes with free hosting and a WordPress subdomain. If you want design customization and ad removal you have to subscribe to some of their paid plans.

Probably the main downside is that Wordpress.com randomly inserts ads into your content, which you have no control over. You can customize the appearance, content, tools, settings, and much more.  

The free plan comes with up to 3 GB of disk space. The premium plans cost start at $4 and it can go up to $45 per month and offers different features.

Features:

  • Best platform for professional blogging
  • Easy-to-use online editor
  • Special features and plugins for business sites
  • Tons of free themes
  • Easily update WordPress site by one click on the update button
  • Powerful eCommerce

5. HubSpot

HubSpot
Photo: HubSpot

HubSpot

 SquareSpace lets small businesses focus on growing their business, but for some businesses, it may not be the right option since it has limited integrations with third-party service.

Their ecommerce plans only allow Apple Pay, Stripe, and PayPal for payment processing. It is not intuitive to use like Wix or Weebly

The price starts at $12 per month paid annually or if you include the recommence feature you’ll go to a $26 per month.

Features:

  • Great designs and ease of use
  • Blogging feature
  • Mobile Apps
  • Amazing templates
  • SSL security
  • Intelligent image optimization
  • CDN support
  • Unlimited bandwidth

6. Intercom

Intercom
Photo: Intercom

Intercom

Webflow is another website builder that can save as much money as possible while creating a website for yourself or your business. The main feature that makes Webflow stands out is their Designer tool. It provides the flexibility of front-end coding without requiring you to actually code.

Metadata controls, automatic XML sitemaps, easy 301 redirects, and canonical tags will boost your SEO.

Webflow pricing starts at $12.00 per month.There is a free version. Webflow offers a free trial.

Features:

  • Easily create and update pages
  • Built-in SEO tools
  • Plenty of modern templates
  • Flexible integrations with marketing tools
  • eCommerce features

7. KISSmetrics

KISSmetrics
Photo: KISSmetrics

KISSmetrics

One downside is BoldGrid runs on top of WordPress, so you will still need a self-hosted website. The templates support WooCommerce. This site builder would consider for a little more advanced users but still requires no coding knowledge using an easy drag-and-drop editor.

BoldGrid price is $60 a year. This includes the website builder, a contact form builder, a few hundred starter themes, integrated SEO analysis, and more. 

Features:

  • Full advantage of WordPress
  • Professional design from their gallery of themes
  • Free testing environment

8. LiveChat

LiveChat
Photo: LiveChat

LiveChat

In general, Mozello has a limited editor great for beginner-friendly, but it has limited features as well. It doesn’t include SSL security like some other free website builders.

As most free website builders you’ll have advertise on your site. The paid plans comes with 50 GB of storage and you list up to 100 items in your online store. 

Creating and editing a website using Mozello is fairly easy and doesn’t require any knowledge of web design at all.

The paid plan price starts at $7 per month and it allows you to connect your own domain.

Features:

  • It is a very easy-to-use website builder
  • Create multilingual websites
  • Powerful marketing and SEO features 
  • Ecommerce is enabled on the free plan
  • Support multilingual sites for free
  • Integrate with external services such as Disqus or Google Analytics

9. Optimizely

Optimizely
Photo: Optimizely

Optimizely

The website builder comes with basic e-commerce features. SimpleSite is made for anybody with a desire to have their own website, especially for small businesses.

SimpleSite is a Danish company founded in 2003 and it has almost 30 million customers all over the world.

SimpleSite pricing starts at $1.00 per month, per user. You can try the free version or also take advantage of the free trial.

Features:

  • Very easy to use
  • Full mobile optimization across all devices
  • Unlimited images/video minutes on paid plans
  • Hundreds of unique designs
  • Adding a map on your website
  • Mobile-friendly editing

10. OptinMonster

Webs
Photo: OptinMonster

OptinMonster

Incredible handy for your business to help you get more local leads is the auto-submission of business information to 100+ local directories.

Their robust templates are ready to be customized to your specifications. A powerful SEO tool will help you easily optimize your content so search engines like Google, Yahoo!, and Bing can find you easily.

Webs.com offers three pricing plans to cater to different types of websites. The pricing starts at $5.99 per month. WebinarNinja offers a free trial, but there is no free version.

Features:

  • Great features list
  • Professional templates available
  • Cloud hosting infrastructure
  • SEO Booster feature
  • Membership option
  • Complete social media integration
  • E-commerce support with payment integration

10. Piktochart

Webs
Photo: Piktochart

Piktochart

  • Great features list
  • Professional templates available
  • Cloud hosting infrastructure
  • SEO Booster feature
  • Membership option
  • Complete social media integration
  • E-commerce support with payment integration

10. Vyper

Webs
Photo: Vyper
  • Great features list
  • Professional templates available
  • Cloud hosting infrastructure
  • SEO Booster feature
  • Membership option
  • Complete social media integration
  • E-commerce support with payment integration

10. Zapier

Webs
Photo: Zapier
  • Great features list
  • Professional templates available
  • Cloud hosting infrastructure
  • SEO Booster feature
  • Membership option
  • Complete social media integration
  • E-commerce support with payment integration

The main goals of a good website builder are to save the user’s time and to be flexible enough to accommodate different types of websites.

If you like to read more about top marketing tools that can help you grow your business check our Resources section.

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